15 Sep 2010

My art licensed for Pathmark Jewish Calendar 5771

Posted by Moshe Mikanovsky

Last week, just before Rosh Hashana started, I got this package in the mail… it was 5 copies of this beautiful calendar, featuring one of my artwork, Olives.

Moshe Mikanovsky, Olives, Acrylic on canvas, 16"x20", (c) 2008

Moshe Mikanovsky, Olives, Acrylic on canvas, 16"x20", (c) 2008

 Buy now for $300+shipping

About 6 months ago I was contacted by Hannah Smith, the Art Director of SKM Marketing, who specializes in calendars for their corporate clients, who gives them for free to their clients. Like insurance companies and store chains. She found my website through searching for Jewish art, and asked me if I would be interested to license one of my art pieces for an upcoming calendar she was producing for Pathmark, one of the big supermarket chains in the East Coast.

I was, of course, amazed that she found me, happy that she liked my art, and excited that she wanted to use it for this calendar.

After few months of work (on her side) and some photographing, color correcting and submitting of the artwork in good resolution for reproduction (from my end), Hannah got approval from her client, and my piece was in.

So last Wednesday, I received in the mail 5 copies of this beautiful calendar. Olives appears in the month of January, in which the Jewish holiday of Tu Bishvat (or some write it Tu B’shvat) falls. This specific holiday celebrates the new year for the trees, especially the fruit trees, and specifically in Israel. And since the olives is one of the7 species of fruits that Israel was blessed by (do you know the other 6? Are they all fruits?), it was just fitting perfectly.

So here are some images of the calendar. Some of the other amazing artists in this calendar are Boris Dubrov, Ron Gang, Jack Siegel, Eugene Ivanov, Brian Shapiro, Chava Roth, David Schluss, Ludwig Blum, Myra Mandel and Robert G. Lyon.

Pathmark Jewish calendar 5771 cover, art by Chava Roth

Pathmark Jewish calendar 5771 cover, art by Chava Roth

Pathmark Jewish calendar 5771, open to January with Mikanovsky's Olives

Pathmark Jewish calendar 5771, open to January with Mikanovsky's Olives

Pathmark Jewish calendar 5771, open to January with Mikanovsky's Olives

Pathmark Jewish calendar 5771, open to January with Mikanovsky's Olives

I am very happy with the results, and I hope that Pathmark’s clients will enjoy the calendar, and maybe will cherish the art for years to come.

Cheers

Moshe

Note: If you are interested to license my artwork for your organization, please contact me. I will be more than happy to discuss your project with you.

The original “Olives” painting is available for sale for only $300. Buy it now.


 

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